B2B Portfolio
Paula's experience in marketing, social media and advertising combined with her background in the entertainment industry as a writer, actor and producer makes her stand out as a B2B content creator and digital marketing expert. She has over 4 years of experience working for B2B companies, managing social media channels and developing marketing strategies. She’s passionate about storytelling and is always thinking outside of the box, bringing inovation and results.
Bevel Payment Solutions
At Bevel Payment Solutions, a B2B payment processing company, she was responsible for managing all social media channels, including Instagram, Facebook, and the company blog. On Instagram, she developed a creative strategy that included producing engaging reels, such as POS system parodies, lifestyle content featuring restaurants in NYC, and product-focused reels that highlighted the features of our POS systems. Check out some of the reels that helped growing their audience and engagement.
At Saleslights, Paula produced revenue-driving marketing and sales videos that generated leads and converted them into meetings and net-new business. She delivered all professional video voiceovers for the generative AI B2B sales technology company, driving net-new business and growing their YouTube channel to 3.5K subscribers. Additionally, Paula managed all social media channels, creating videos and posts that enhanced the company's online presence.
Saleslights
Blog Posts
The Future of Payment Processing: Trends Every Restaurant Owner Should Know
Navigating Chargebacks: Protecting Your Business from Costly Disputes
Clover Mini: a small POS for your countertop
Five Reasons Why You Should Work With a Local Payment Processor